Follow Through Advisors (FTA)

Results-Driven Financial Focus

Follow Through Advisors (FTA) is a boutique financial consulting firm led by a Chief Financial/Operating Officer with over thirty years of experience helping mid-market companies thrive.

We specialize in optimizing cashflow, enhancing profitability, and navigating complex financial challenges with hands-on strategic support tailored to each business’s unique needs. Our mission is to transform financial challenges into opportunities for sustainable growth by focusing on only on what matters.

Project Management

Enhancing financial and operational efficiencies

Financial & IT Recruiting

Developing robust budgets and long-term financial plans

Investor Presentations

Expertly managing lender relations and financial structuring

Supply Chain Analysis

Providing temporary executive leadership for seamless transitions

Who We Are

The Financial Freedom Without Boundaries

Follow Through Advisors (FTA) is a boutique financial consulting firm led by a CFO/COO with over 30 years of experience helping mid-market companies thrive. We specialize in optimizing cash flow, enhancing profitability, and navigating complex financial challenges with hands-on, strategic support tailored to each business’s unique needs. Our mission is to transform financial challenges into opportunities for sustainable growth by focusing on only on what matters.

At FTA we have

90%

Consultation

80%

Investment

85%

Solution

Who We Help

Financial Solutions for Growth

We serve middle-market companies with revenues between $20M and $800M across industries such as retail, wholesale, services, and e-commerce. Our clients include:

Companies preparing for capital market engagements that require sophisticated financial expertise

Businesses outgrowing their financial infrastructure and seeking scalable, high-impact solutions

Lenders in need of financial and operational support for their clients

Private equity firms optimizing portfolio company performance, cash flow, and profitability

Early-stage companies building a solid financial foundation for growth

Our Approach

At FTA, we follow a structured, results-driven methodology:

Assess client needs and define the project scope.

Collect and analyze relevant financial and operational data.

Develop strategic, actionable solutions.

Implement customized action plans.

Train internal teams for long-term financial success.

Why FTA

An established network of industry experts and extensive relationships dealing with investment banks, factors and PE firms.
A proven track record of helping clients navigate through complex financial transactions.
Expertise in turnarounds-either EBITDA improvement or distressed situations.
The experience to aid in cultural changes that facilitate the accomplishment of financial goals.
Omni channel experience-Retail, Wholesale and e-commerce.

Get Started

Changing Your Lives, Changing Your Futures

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Years Experience

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Compreted Work

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Positive Review

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Expert Team

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About Me

Marty Weinberg – Founder & Principal

We serve middle-market companies with revenues between $20M and $800M across industries such as retail, wholesale, services, and e-commerce. Our clients include:

Career Highlights

Testimonials

Reviews From Our Clients

Thomas Gridd Manager

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